Brand: Darn Tough Socks

Darn Tough Socks sells Made-in-America merino wool socks with a lifetime guarantee.
Darn Tough Socks sells Made-in-America merino wool socks with a lifetime guarantee.

Website: darntough.com

Verdict: High Quality, Made in America, Ethical

Darn Tough Socks is an American company that produces socks in Vermont from ethically treated merino wool.

What they sell: Socks

Transparency: Fairly Transparent. Socks are made in the U.S.A. following U.S. labour laws and they have a focus on purchasing domestically grown and made raw materials. However, they do not give any further information on the environmental impacts of their company.

What They Are Doing Great: 

  • Merino wool is natural, warm, and requires less washing than man made fibers.
  • Their wool is sourced ethically from non-mulesed sheep and they have a focus on purchasing domestically.
  • A lifetime guarantee means that these socks are built to last and as with any item of clothing: the fewer we need to buy, the less ends up in a landfill.

Room for Improvement:

  • Some socks are made from Coolmax, which is a variant of polyester. Polyester is made from a non-renewable resource (crude oil) and causes a lot of pollution to produce.

Unanswered Questions:

Emailed Monday March 21 2016 to ask:

  • Do you make an effort to reduce waste from packaging or to use recycled or biodegradable content and non-toxic inks for your shipping and marketing materials?
  • You use Coolmax for some socks. How do you ensure that materials like Coolmax are coming from ethical and environmentally responsible sources?
  • Do you make efforts to treat employees in your factory and offices fairly? (Examples would be paying a living wage, providing extra paid maternity leave, or giving days off for volunteering in the community)
  • Do you track and make goals to reduce your consumption of water, natural gas and electricity? Do these goals also apply to suppliers?

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